Majority of adults won’t return to a business with dirty restrooms

By Plumber magazine, US

Bradley’s 2017 Healthy Hand Washing Survey also found that almost all Americans (92%) see a direct relationship between the quality of a company’s products and services and the quality of its restrooms.

The survey queried 1 042 American adults online from 12 to 15 December 2016 about their hand washing habits in public restrooms and their concerns about germs, colds, and the flu. Participants were from around the country, were 18 years and older, and were evenly split between men and women (49 and 51%, respectively).

Public hand washing habits

Nearly all Americans (97%) believe it is important to wash one’s hands after using a public restroom and this number has grown over the past year. As observed in previous years, men are also far more likely to simply rinse (without soap) than women.

The most common reasons for not washing hands after public restroom use is the lack of soap or paper towels, use of hand sanitiser instead, or sinks that are out of service.

Influence of peer pressure on hand washing habits

More than half say the presence of other people causes them to adjust their actions in one of two ways: they will either make sure they wash their hands or they will wash longer or more thoroughly.

The survey also found that a written reminder posted in a restroom could influence behaviour. Almost 40% of Americans admit they are more likely to wash their hands after seeing a sign that requires employees to wash before returning to work.

Restroom encounters of the worst kind

Public restrooms are everywhere but they are not all created equal. Nearly 70% of Americans say they have had a particularly unpleasant experience in a restroom due to the condition of the facility.

“Almost everyone has had a bad restroom experience and, unfortunately, it’s usually something you don’t forget. The good news is that manufacturers, like Bradley, do listen to consumers’ concerns and work to address them by creating new and innovative products,” said Jon Dommisse, Bradley director of Global Marketing and Strategic Development.

Impact of clean restrooms in the workplace

Unclean restrooms can also negatively impact a business. Almost all Americans (92%) see a direct relationship between the quality of a company’s products and services and the quality of its restrooms. This is further supported by the fact that 88% believe that if a restaurant has unclean restrooms, the likelihood is that the kitchen is also unclean.

Half of US adults believe that unclean restrooms at a company give a number of negative messages about how the company is run or how it treats its customers. As a result, 56% say that if they encounter an unclean or unpleasant restroom, they either will not return to that business or will think twice about doing so.

Editor’s comment

We publish this in the interest of the plumber who essentially is the protector of the nation’s health. Some of the restrooms in malls in South Africa are nothing short of disgusting. Plumbers serving these customers are entitled to encourage their customers to have clean restrooms. We won’t even mention garages!

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