Ruwag is taking on exclusive distribution of Henkel’s leading adhesive brands: Pattex, No More Nails, Tangit and Ponal in the hardware and building retail sector.
Ruwag secures sole distribution of Henkel brands. Supplied by Ruwag
This agreement represents a significant milestone for the trade industry. Henkel brings a portfolio of globally trusted products, complemented by Ruwag’s reliability, service and distribution reach on which the market depends. Together, the two companies provide retailers with top brands, backed by consistent stock, expert support and clear opportunities for growth.
As with every range in its stable, Ruwag will strengthen Henkel’s presence with training, trade support, and activation initiatives designed to drive performance from shelf to shopper. For retailers, this means global brand recognition that attracts consumers, supported by the assurance of Ruwag’s established supply chain.
With exclusivity in place, Henkel’s adhesive brands will now be available through one trusted channel. Retailers are invited to connect with their Ruwag representative or Henkel agent to seize the full potential of this exclusive partnership.
The adhesive brands
The exclusive distribution agreement covers Henkel’s adhesive brands, including:
Pattex – Multiple product lines including No More Nails, Super Glue, Removable Strips, Contact adhesives, and Interior & Exterior solutions
Loctite – Super Glue range
Tangit – PVC-U pipe joining solutions and Power Flex products
Ponal – Wood glue and extra-strong adhesive solutions
Source: Supplied by Ruwag
